WHAT’S UP IN FINANCE Online Challenges Young People to Tackle Essential Money Matters

Source: Thirteen/WNET New York

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WHAT’S UP IN FINANCE? Online (www.thirteen.org/finance) uses games, videos, interviews, and much more, to help today’s youth use money smarts to realize personal and professional goals like affording an apartment or launching a career. The Website is a companion to the award-winning reality television program WHAT’S UP IN FINANCE?, hosted by Kwame Jackson (The Apprentice), which can be viewed in its entirety online. The Website and on-air program were made possible by The Moody’s Foundation.

The dynamic companion Web site features activities to explore the world of finance in a fun and engaging way. The site offers games, career profiles, lesson plans, a financial glossary, and streaming and downloadable video of the complete television program.

The games include:

— Bank it or Bust (Saving/Budgeting). Any teen who plans to toil at a summer job to earn money to buy a car can benefit from this game, in which the player’s budgeting choices determine what kind of car he ultimately can afford.

— Rags to Riches (Small Business Management). In this game, the user gets to imagine himself as the owner of an online t-shirt business whose decisions result in either profit or misery.

— It Cost What?! (Credit). In this interactive game, a user must look past all the credit card come-ons and keep his interest payments under control.

WHAT’S UP IN FINANCE? video can be viewed online in three segments:

— Moving Out. In Orange County, California, college student Eddie Romero consults financial planner Louis Barajas to find a way to pay his bills, pursue a music career and save for the future. Barajas helps Romero create a budget, track expenses and start investing his money.

— Green Chic. Up-and-coming fashion designer Anna Cohen of Portland, Oregon needs to keep her start-up company – and her dream of ecologically friendly fashion – afloat financially. She gets help through Mercy Corps, a microfinance institution that offers small businesses essential loans to move their companies forward.

— The Dealmakers. Two teams of students from Nashville, Tennessee compete in a simulation of a multi-billion dollar business deal during a Youth About Business competition, which gives high school students a chance to figure out if a career in high finance might be right for them.

The downloadable WHAT’S UP IN FINANCE? Teacher’s Guide includes additional activities and resources for the high school math, economics, social studies, and finance classrooms to help educators and students build key connections between financial matters, math and job opportunities.

Brian Brunius is producer of WHAT’S UP IN FINANCE? Online. For the WHAT’S UP IN FINANCE? television program, Jill Peters is executive producer; Naomi Edelson and Arash Hoda are producers; Sandra Sheppard is director of children’s and educational programming for Thirteen/WNET New York; and Melissa Donohue is lead content consultant. Tamara E. Robinson is vice president and director of national programming for Thirteen.

Thirteen/WNET New York is one of the key program providers for public television, bringing such acclaimed series as Nature, Great Performances, American Masters, Charlie Rose, Religion & Ethics NewsWeekly, Wide Angle, Secrets of the Dead, NOW With David Brancaccio, and Cyberchase – as well as the work of Bill Moyers – to audiences nationwide. As the flagship public broadcaster in the New York, New Jersey and Connecticut metro area, Thirteen reaches millions of viewers each week, airing the best of American public television along with its own local productions such as The Ethnic Heritage Specials, The Thirteen Walking Tours, New York Voices, and Reel New York. Thirteen extends the impact of its television productions through educational and community outreach projects – including the Celebration of Teaching and Learning – as well as Web sites and other digital media platforms. More information can be found at: www.thirteen.org.

The Moody’s Foundation is a charitable foundation established by Moody’s Corporation. Moody’s Corporation (NYSE: MCO) is the parent company of Moody’s Investors Service, a leading provider of credit ratings, research and analysis covering debt instruments and securities in the global capital markets; Moody’s KMV, a leading provider of credit risk processing and credit risk management products for banks and investors in credit-sensitive assets serving the world’s largest financial institutions; Moody’s Economy.com, a provider of economic research and data services; and Moody’s Wall Street Analytics, a leading developer of sophisticated structured finance analysis and monitoring software. The corporation, which reported revenue of $2 billion in 2006, employs approximately 3,400 people worldwide and maintains offices in 24 countries. Further information is available at www.moodys.com.

Publicity images are available to press in the Thirteen Online Pressroom at http://www.thirteen.org/pressroom (keywords: “What’s Up in Finance?”).



(C) Copyright 2007 Thirteen/WNET New York & Collegiate Presswire. All Rights Reserved.

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